MCC violation by TV channels: Electronic Media Monitoring Centre asked to file 2- hourly report
JAMMU: On the day of poll and a day prior to the poll, the EMMC will send two-hourly report to the Election Commission of India and the concerned Chief Electoral Officer. The CEO concerned will file Action Taken Report (ATR) through the Media Monitoring and Response Team on the items reported by EMMC in the form of ATR.
The Commission has entrusted the job of media monitoring to Electronic Media Monitoring Centre (EMMC), Ministry of Information & Broadcasting.
The Election Commission of India (ECI) has put in place an effective monitoring system to keep watch on any violation by English, Hindi and regional news channels on the day of poll and a day prior to the polling during the Lok Sabha elections -2019.
The analysis of Media Monitoring shall be done by the ECI after each phase of poll and final analysis will be done after the elections are over.